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November 19, 2010

The Power of Deals in Context

I have been talking about the power of putting deals in context with content for a long time.  This is the future of daily deals, not another site full of coupons. 

Today, this was brought home in spades while reading a story on Business Insider about a Google/Groupon rumor.  Business Insider has a group commerce section which is Powered By Tippr.  What shows up in the middle of the story about Groupon/Google?  A Pipeline deal which is powered by Tippr.  Got to love it when it all comes together.

Tippr near Groupon story on BI

Posted by Martin at November 19, 2010 9:47 AM

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